Since 2014, the Shanghai International Fashion Drinks Competition (abbreviated as: Fashion Drinks Competition), initiated and organized by Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd., has gained recognition from both tea drinks industry and the public after 11 consecutive editions.
The competition stimulates the creativity of fashion drinks developers by utilizing specified sponsored ingredients and freely creating innovative fashion drinks. Through the competition and interpretation of fashion drinks, it jointly promotes tea culture, drives the development of the fashion drinks market, and leads new trends in the industry. Over the past decade, Fashion Drinks Competition has accumulated countless stories and shining moments. It has made continuous contributions to promoting talent cultivation in the fashion drinks track, driving product innovation, and advancing the development of the domestic fashion drinks industry.
Each edition of the Shanghai International Fashion Drinks Competition has invited brand chain founders, R&D directors, and industry experts to serve as judges, including SWEET7, HEYTEA, SHU YI, TIANLALA, MOLLY TEA, Guiguicha, BELIEVEWANG, YH. TANG, LELECHA, NINGJI, BEANSTAR, KOI, iDRINK TEA, Liuni Tea, ANUTEA JENNY, JiDONG, Modern China Tea Shop, Cotti Coffee, Sweet Liang, NO YEYE NO TEA,MUBAI, GO FUN TEA, CHI TEA, Coco, FUNHA, EMOTION OF TEA, ADDICTEA, SUPER BY good, TEASKILL, chenduoduo, BLUE BEAR, inm natural taste and so on.